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An Essay of The White Shirt
Thanks to you all, we had an amazing week at the Gaffa Gallery! Catching up on our made to measure orders this week.
Ä shirt & Ä collar.
Ä man in love ceases mentally. All his energy is devoted to his outward appearance.
— Djuna Barnes
about us.
Ä is a philosophy that examines the sartorial instincts of the modern man. In our first capsule collection, we study the rudiments of a shirt; in its construction and composition.
Ä begins its journey with considerations of detail, quality and precision. It is a uniform for the quietly confident man, a study of essential pieces within his wardrobe with contemporary awareness, poignancy and romanticism.
Ä is an expression that transcends his character; it is a belief, an ideal, an aesthetic that we strongly uphold. it is a preliminary exploration into what we believe to be a lifestyle.
